What the Research Shows
Awareness training tells people what threats look like. It delivers information, tests recall and records completion. It is valuable. It is also insufficient on its own.
Participants in scenario-based immersive learning are 275% more confident applying what they have learned than those in classroom or e-learning equivalents, and 3.75 times more emotionally connected to the content. (PwC, 2020.)
The measurable difference in phishing susceptibility between employees who completed annual awareness training and those who did not is 1.7%. Knowledge alone does not change behaviour under pressure. (Ho et al., 2025, UC San Diego / University of Chicago, n=19,500.)
